Cryptic Digital Watch Design

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Design submitted by Heather from the USA.

Heather has combined the idea of reading time clockwise with the idea of reading time digitally.

The display is simply digital, but it is so distorted, that at first glance it just looks like a maze.  You can read the digits by starting at the bottom digit, and reading clockwise.  The bottoms of the digits are at the center, and the tops are along the circumference.  There is a choice of either 24-hour mode, or AM/PM mode.  Colors can easily be changed, too.

This watch involves no counting at all, but still looks cryptic and cool.

111 thoughts on “Cryptic Digital Watch Design”

  1. What a briliant idea! I was so confused at the beginning, tried to read the time and i could not get it, and then i read the manual.5 stars for tricking my brain. True tokyoflash expierience. This display has got many to offer with nice casing & colours. Still 5 stars for concept.

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  2. Very clever! It had the tokyoflashy effect: first you cross eyes and get a head-ache, then you read the instructions and it is easy to read. And I like readable watches 😀 Case is ok, strap color layout is cool. Very good work!

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  3. Nice work. This would be a great candidate for being able to change the color of the display. Love the way you read time on this. It truly is easy once you know the secret! Well done!

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  5. This looks cool, but I’ve been re-reading the instructions and looking at the diagrams and I still can’t recognize the time.

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  6. I tried to make my avatar an example of how to read the digit 2, but I don’t know if it’s big enough for you to see it. I can post a better image when I am home. 😉

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  11. HEATHER’S DESIGN IS SO SO CREATIVE,UNIQUE AND NONPAREIL.IT IS VERY CONTEMPORARY AND VOGUE AS WELL AS PRACTICAL.

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  12. I would buy this watch in a second! Its cryptic, cool, and easy to tell time once you get the hang of it. Every minute is a geometric work of art. Putting a digital watch in the context of the traditional colockwise rotation is a simpley genius. This is one of the more unique creative designs I have seen in a long time.

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  13. I needed to read the instructions a few times before I understood how to read it, but this is a very cool design and I would love to own such a watch. I hope this model gets produced for real!

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  17. One of the coolest designs I’ve seen. Would definitely love to buy this watch–I hope it gets made. I love how, on the one hand (no pun intended), the individual digits once you understand them are so simply the normal numeric shapes we know but by virtue of the slightly skewed perspective made so unique and interesting, and on the other hand, the combined image of the whole set of numbers creates such cool maze-like patterns which appear as components taken from merely 3 concentric circles and the radial lines. These great visual qualities combined with the extremely creative concept of the fusion of the digital display with the clockwise rotation makes this an awesome artistic creation.

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  18. Look at you Heather! Looks like you may have a hit on your hands. Nice to see. We are keeping an eye on this one.

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  22. AWESOME WATCH. would totally get it. someone tell me when it comes out. I’d love it with a bright yellow wrist and blue display

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  23. I really like this watch.It’s easy to read and wouldn’t give me any trouble.Coolest design I’ve seen yet!I would definately buy this watch if it was made.I WANT IT!!!!!!!

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  28. Whoa! This is such a Cool watch!!! I love it!!!! Its is so easy to read when you get the hang of it! Its so unique and I love the design. I want it NOW!!!

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  29. woah this is like the coolest watch ive ever seen…. its so easy once you think about it…. Whoever did it muust be awesome!!! When can i buy this my brothers birthday is coming up!!! he will love it!!!

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  31. Wow! I love how cryptic yet simple the watch design is. I hope you make this watch,because I will definetely buy it.

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  33. Heather this design is amazing!!! So original!!!! I want to buy one for myself, and this’ll be a great present for my friends. Please please pplease make it!!!!!!!!!!!!!!!:)))))

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  34. the watch is really cool, and so is the concept.
    I would totally but this watch if it came out SO MAKE IT TOKYOFLASH!
    it would be really cool and even more marketable if you came out with different colors for the led lights and the wrist part(cool design on that). PINK, PINK, and other warm/tropical colors would be cool, even greens, blues, and purples!
    Just an idea, but it would be cool if you could rotate the LED part so you didn’t have to turn your neck every time
    Keep making awesome watches, Heather
    MAKE THIS WATCH TOKYOFLASH— its very cool and marketable
    AND PINK MAMA LOVES IT!!!!!!

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  35. This watch is extremely cool. I love how it looks like a maze. It would be funny for someone to ask for the time and I would give them the watch. They would be so confused, so I would laugh hysterically. I would soooooooooooooooooo by this watch. I hope it comes out. I hope the colors change to blue, green, and pink.

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  36. OMG this watch is amazing!!!!! I want to buy it but maybe if it came in red, I would. Tokyoflash, publish this watch please!!!!!!!

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  37. absolutely funny and awesome watch! i would love to see this watch at stores! Tokyoflash put this watch into production!

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  38. WOWW! this is amazing! i LOVE the idea of how you read the time! I’m going to get this watch if tokyoflash makes it!

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  39. WOW!!! This watch is really fantastic ! What a brilliant idea!If it goes on the market it is definatelly going to be a Huge hit! I can’t wait to see it in stores!

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  40. WOAHHH, this watch is really cool!!!.
    it’s seems complicated but it’s really simple to read 😀
    I WANT ONE NOW.

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  41. OMG!!!!! this watch is friggin’ awesome. it would be even more amazing in different colors, such as various shades of purple ;). Please make this watch, tokyo flash. I would soooo buy one. it’s maze-like and different, which is quite hard to find nowadays. Please make this watch so i can buy one as soon as possible.

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  42. Cool design Heather. I only have one small crit concerning the dot in the middle. You are already using a 24hr digital display so it is probably not necessary, perhaps you could make a variation that uses the dot space as a day indicator?

    Look forward to seeing more.

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    • Thank you for your comment, Colored circle. You’re right that it would not be necessary for the 24-hour mode.
      But actually, there are two different modes – AM/PM, or 24 hour mode. When the watch is set to 24 hour mode, the dot does not show up at all, as in the image shown for 20:36. When it is set to AM/PM mode, the dot is the PM indicator, as in the image shown for 3:42 PM.

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  45. Love the display, but the case just doesn’t do the design justice for me. Excellent idea here though Heather and it’s the idea that makes this design special.

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  47. Wow! This is truly an amazing watch. At first I looked at it, and I was so confused to what was going on. Then when I read the instructions I was completely blown away. Can’t wait ’till it comes out!

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  48. I hoooooooooooooooooooooopeeeeeeeeeeeeeeeeeeeeee Tokyo flash makes this watch ssssssssssssssssooooooooooooooon because it is sooooooooooooooooooooo coooooooooooooooooooooool. pleeeeeeeeaaaaaaaaaaseeeeee make it

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  49. Wow, Heather. This watch is great. You have made so many great watches, but this is by far the best one. I think that the face of the watch should be able to turn on an axis so that people wont need to turn their heads to get the time. Maybe it can snap into place in the right side up position so it wont swivel around like a drunken fish when it doesn’t need to.

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  50. It’s hard to find a unique looking digital watch – this is killer! Please, please, please make
    it, Tokyoflash!

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