Peter says: This design is a back to basics LED (could be LCD) watch which features a narrow column of lights to describe the time. This narrow column of lights gives the watch a minimalistic – futuristic and mysterious look. Ideally this column would be semi transparent both front and back to show a hint of the internals and let light glow thru even when the display is off. The narrow dimension of the display allows for the material and finishes to do the talking.
Anders says: I was on the tram about six months ago when I caught sight of a concrete buttress of some sort, which was shaped like a number of intersecting blocks. It was an interesting shape that I thought might make an interesting watch face, so I sketched out a few ideas. None of them worked, however, but I kept coming back to it.
Peter says: This is “Tri/5/9″ a back to basics 12/5/9 LED design.
I was trying to think of a simple and intuitive 12/5/9 watch and the most logical format I could think of was a triangular layout. One side for hours, one for tens of minutes and one for single minutes.
Lewis says: The idea was to combine a simple, functional display with futuristic weapon grade design. I took inspiration from video games and films set in clean metallic futures such as Halo, Titanfall and Tron. the idea for the display came with the shape of the chassis, it needed to be long and symmetrical to make use of the space.
Lukas says: There is something magical about a big city skyline, something that makes you feel free… During the day you can see the ivory skyscrapers basking in the sun, reflecting its rays. At nightfall, when the lights and neons start shining, you can feel a chill breeze on your face. This is what Tokyosky is all about.
Justin says: This design originally started off life as a concept called Diced. The idea came to me all of a sudden and i began doodling, the rest, is history. I wanted a simple yet effective watch face so i stuck with the good old tried and tested analogue format.